The personal site of Joshua Long. Business writing, things built by hand, an old MINI Cooper S, and a monthly letter called The Logbook.https://joshualong.co/https://joshualong.co/writing/roster-problems/https://joshualong.co/writing/roster-problems/When revenue stalls, owners blame the market, the leads, or the comp plan. Usually the answer is sitting in the seats.Tue, 20 Oct 2026 00:00:00 GMThttps://joshualong.co/writing/supercharger-whine/https://joshualong.co/writing/supercharger-whine/My R53 talks constantly. Learning which noises matter made me better at hearing what buyers actually say.Mon, 28 Sep 2026 00:00:00 GMThttps://joshualong.co/writing/first-speaker-cabinet/https://joshualong.co/writing/first-speaker-cabinet/What I got wrong, and a few things I got right, building a two way bookshelf speaker from flat sheets of MDF.Sun, 30 Aug 2026 00:00:00 GMThttps://joshualong.co/writing/comp-plans-share-risk/https://joshualong.co/writing/comp-plans-share-risk/A good sales compensation plan tells the rep exactly what the company is betting on, and how much of the bet is theirs.Tue, 14 Jul 2026 00:00:00 GMT